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6 Principles to Guide Your Job Search
Geoffrey James | Monster
1. The Principle of Reciprocation
People tend to say yes if they feel they owe you something.
Example: Charities double their response when they include a dozen personalized address labels inside their direct-mail packages.
On the Interview: Always enter the interview with the attitude that you’re there to help rather than be helped. When sincerely felt and expressed, this automatically creates a sense of obligation on the part of the interviewer.